What Is Marketing? A Practical Answer for Small Business Owners

What is marketing? Everyone, it seems, has a different answer. In this short video, I share what I believe is the most practical definition of marketing... one that every business owner

Alert! Google Knows What Your Customers Are Searching For… Do You?

Ah, Google. The 800 pound gorilla in the search engine race, that shows no signs of wanting to lose any weight. According to Google's corporate philosophy published on their site, their

Small Business Marketing Idea – Offer a “Free With Purchase” Incentive

If you’re going to market your small business through advertising, you want to ensure the maximum possible customer response, resulting in the highest possible number of sales, right? Here’s an idea