
The ABCs of Effective Marketing Copy – Part 2
In part 1 of this 3 part series on writing effective marketing copy, I shared that "attention" is the first thing you're aiming for when writing marketing copy. That is,
In part 1 of this 3 part series on writing effective marketing copy, I shared that "attention" is the first thing you're aiming for when writing marketing copy. That is,
My advice to all business owners is to understand the fundamentals of good marketing, including strategy, copywriting, target audience, etc., even if they are not going to the primary implementer