How To Create A Killer Elevator Pitch… In 60 Seconds or Less!

January 22, 2009

How To Create A Killer Elevator Pitch… In 60 Seconds or Less!
by Paul Keetch

Being able to succinctly describe your business is an essential networking skill for two important reasons.

First, the person you’re talking to can quickly and easily understand if they, or someone they know, is a potential customer of yours.

Second, knowing specifically how to communicate your business essence allows you to spend more time speaking to people who are genuinely interested in what you do and how you do it and less time trying to “sell” prospects who are never going to become your customer.

Here is my 3-step system to creating a killer elevator pitch! Read more